1965 AMC Rambler Marlin

The 1965 Rambler Marlin was a two-door, mid-sized car made in the United States by the American Motors Corporation that introduced the concept of “compact cars” to the American marketplace. The fastback roof design previewed on the 1964 Rambler Tarpon show car. More so then compared to modern car introductions, new car models were released with a media blitz. The Marlin, for example, was advertised in 2,400 newspapers on its launch day, and was promoted as a must-have car for buyers wanting a sporty fastback that was also roomy, economical and comfortable. This contrasted it with the smaller Barracuda and Mustang fastbacks that had arrived a year earlier. AMC billed the Marlin as a new addition to the company's self-styled "Sensible Spectaculars" model line. The Rambler Marlin was a change car for AMC, which was widely regarded as a manufacturer of low-tech, sluggish economy cars with dull unimaginative styling. The Rambler is responsible for leading the North American auto industry into smaller, more economical vehicles. Introduced at first as a convertible only, the Rambler was an instantaneous hit and the line quickly expanded to include sedans and station wagons. The price was $3,100, or $22,862 in 2013 dollars, which translated to only 10,327 Marlins being sold in the first year of production. The line was discontinued in 1967.

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1965 AMC Rambler Marlin

The 1965 Rambler Marlin was a two-door, mid-sized car made in the United States by the American Motors Corporation that introduced the concept of “compact cars” to the American marketplace. The fastback roof design previewed on the 1964 Rambler Tarpon show car. More so then compared to modern car introductions, new car models were released with a media blitz. The Marlin, for example, was advertised in 2,400 newspapers on its launch day, and was promoted as a must-have car for buyers wanting a sporty fastback that was also roomy, economical and comfortable. This contrasted it with the smaller Barracuda and Mustang fastbacks that had arrived a year earlier. AMC billed the Marlin as a new addition to the company's self-styled "Sensible Spectaculars" model line. The Rambler Marlin was a change car for AMC, which was widely regarded as a manufacturer of low-tech, sluggish economy cars with dull unimaginative styling. The Rambler is responsible for leading the North American auto industry into smaller, more economical vehicles. Introduced at first as a convertible only, the Rambler was an instantaneous hit and the line quickly expanded to include sedans and station wagons. The price was $3,100, or $22,862 in 2013 dollars, which translated to only 10,327 Marlins being sold in the first year of production. The line was discontinued in 1967.

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