Beginning Jan. 7, the Stephanie Miller Show will air from 3 to 5 p.m. weekdays, and the Thom Hartmann Program will air from 5 to 7 p.m., KLAY hosts Frank Blair and Traci Kelly announced on their Friday afternoon political talk show, Equal Time Radio.
“I believe this is something that is going to put us in a positive direction, that will help us pick up listernship,” Kelly said.
Kelly contrasted Miller's quirky emphasis of pop culture with Harmann's wonky, cerebral style.
“While they're both progressive hosts, they can bring in different types of listenership,” she said. “We're going to have people drawn to the humor, people that are drawn to the politics and people that are drawn to learning things.”
The losers in this equation are conservative talkers Jerry Doyle, whose program will be booted from KLAY's schedule, and the Dennis Miller Show, which will be trimmed to two hours and air from 1 to 3 p.m. weekdays.
Station owner Ron Huntington said he expected the balance of left- and right-leaning talkers to better serve South Sound listeners better than other stations that cater to only one end of the political spectrum.
"We think that will create some healthy conversations in our area," Huntington said. “This came at us kind of out of the blue, and we're delighted to have a nice smorgasbord of options to pick from.”
Huntington did not rule out picking up more programming from KFNQ, a station owned by conglomerate CBS Radio. But he said he was is leaving those decisions up to station manager Bob McClusky and program director Bruce Bond.