Weekly Volcano publisher Ron Swarner has announced that the newspaper will no longer be printing as its own publication. Instead, the popular alternative weekly will be an entertainment supplement inside the Ranger and Northwest Airlifter publications. Tacoma Weekly wishes all the best to the fine folks at the Volcano during this transition period, and we look forward like everyone else to continue enjoying the Volcano’s one-of-a-kind coverage of area arts and entertainment.
Here is a letter Swarner posted on the Weekly Volcano Facebook page over the weekend:
Greetings South Sound campers,
This may come as a shock, but the news isn't a surprise. The Weekly Volcano will no longer stand alone as an alternative newsweekly, but rather be converted into the entertainment supplement to the Ranger and Northwest Airlifter, the weekly newspapers serving the South Sound military community. The Volcano will continue to be distributed exactly as it has been for the last 12 years — inside bars, restaurants, coffee shops, colleges, businesses, purple and green boxes on the streets, as well as inside the Ranger and Northwest Airlifter newspapers.
By every measure not related to advertising sales, the Weekly Volcano has been a success. Unlike many newspapers and magazines, we didn't suffer from declining readership, online or in print — only declining revenue. But in the end the money is what matters, it pays for the news department, fancy special sections, expansive arts coverage, marketing, daily happy hour in our fifth floor lounge and, sadly, weeklyvolcano.com and its blogs.
The Weekly Volcano will continue to report on and review South Sound music, culture and craziness without a change in circulation or attitude. The Volcano website — weeklyvolcano.com — will merge with our sister site, http://www.northwestmilitary.com/, over the next week. Restaurant reviews? You will find them on http://www.northwestmilitary.com/. Theater reviews? They’ll be there too. Event calendars? Yup. We’ll even resurrect 5 Things To Do Today on a new entertainment blog.
To all of you who supported us over the years by picking up our feisty alt rag or read us online, who shared our work or shouted at it: we can never thank you enough.